Misleading Senior Designations

Seniors should carefully check the credentials of individuals holding themselves out as “senior specialists.” Some of these individuals hold nothing more than a “designation” as “senior specialists” implying that they have expertise in assisting seniors when in fact they have received no significant education or training in senior financial matters.

State regulators are concerned these individuals are misusing “senior specialist” designations to provide a false sense of security to their customers. NASAA issued a model rule prohibiting the misleading use of senior and retiree designations in 2008.

Investor Education, Scams & Frauds, Seniors